Award-winning daily newsroom leader
Expertise in newsroom management, corporate communications, social media, blogging, press releases, podcasting, newsletter campaigns, website content, video strategy, visual storytelling, writing, and editing.
Recognized leader in building successful multi-channel communications programs for news publications, clean energy and climate companies and nonprofits, and health industry start-ups. Currently am Editor-in-Chief of a nonprofit newsroom in Richmond, CA. Founded communications strategy for a nuclear energy start-up with clients including NASA, the U.S. Navy, and the U.S. Space Force.
Have delivered communication plans and marketing initiatives for a variety of small companies. My recent consulting wins include: Producing a press briefing event for 50+ attendees that resulted in coverage with an estimated 4.2M views and an ad dollar value of $1.6M; earning a Washington Post mention in my first 90 days and coordinating a social media collaboration with an influencer whose posts get 100K+ views.
Experienced reporter and editor who has held numerous leadership roles for daily print and online news organizations. I’m passionate about telling stories and executing campaigns that get results. A la carte services include:
Social media channel management (set-up and/or ongoing maintenance)
Press releases/communication strategy, including vendor management
Email campaigns (design, set-up, and/or ongoing management)
General writing/editing (scripts, speeches, media prep)
Writing coach services
Reputation management
Website content refresh (including design and usability audit)
Video storytelling strategy
Host of podcast named one of "5 Best Nuclear Podcasts" for 2024 — FeedSpot
Host of podcast named one of "5 Best Nuclear Podcasts" for 2024 — FeedSpot
Testimonials
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“Engaging Kari to help me launch my online fitness education business is the single most consequential decision I've made. While her skill set is, indeed, impressive (helping me to craft a compelling, cohesive message across all elements of my branding and communication channels), what has stood out most for me is less tangible. Kari has an extraordinarily keen understanding of how best to apply her skills in service of the overall objective: to successfully convey the unique value proposition in an effective and cost-efficient manner. Her ferocious commitment to helping me to see more clearly through the eyes of my target client has been of inestimable value. I look forward to seeing our work together continue to yield growing returns.” — Dan Taylor CEO/Co-Founder OptWell50+
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As Founder and CEO of a digital health startup, it was vitally important for me to find that elusive so called 10x marketing genius. Luckily for me and my team, we found Kari. Kari joined our team only a few months from founding and she single handedly set up all our social media accounts. Her previous experience in blogs, social media and most importantly video was super effective in not only launching our brand but also building our community. It's difficult to find a marketing expert who knows how to write and edit content (Kari was a news editor in her past) but also super charge a mission driven community and at the same time able to write video scripts and create video content. She is a model employee with great communication skills (naturally) and very organized. Highly recommend!” — Herbert Ong, CEO/Co-Founder JuvaHealth
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— E.K.
Interested?
Let’s set up a free consultation. I’m eager to learn about your content marketing challenges. Whether you’re looking for a one-time website refresh or a long-term engagement, I offer flexible, a la carte solutions tailored to your goals.
When I'm not telling stories, you’ll find me taking photos of my Western U.S. hiking adventures, snorkeling in Florida, or on a road trip somewhere beautiful.